Fresh 2026

Meta App Event Tracking

Meta App Events allows your app or web page to track events, such as a person installing your app or completing a purchase.

For information on tracking App Events for Business Messaging, please see the App Events API for Business Messaging in our Messenger Platform documentation.

Common Uses

• Track events in Android apps
• Track events in iOS apps
• Track events using Codeless App Events

Documentation Contents

### Overview<br>Explanations of requirements and usage.<br>### Guides<br>Learn how to track specific app events, set up codeless event tracking, and more.<br>### Best Practices<br>Tips for using this product effectively.	### Get Started<br>Short tutorials to track specific app events on your platform. <br>Android | iOS<br>### Reference<br>Product specifications and endpoint references.<br>### Support<br>Frequently asked questions about app events.