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Using the
Threads Posts
You can use the Threads API to publish image, video, text, or carousel posts.
This document covers:
- Single Thread Posts
- Carousel Posts
- Topic Tags, Links, and GIFs
- Media Specifications
Single Thread Posts
Publishing a single image, video, or text post is a two-step process:
- Create a media container with text only or with an image or video hosted on your public server with optional text using the
POST /{threads-user-id}/threadsendpoint. - Publish the media container using the
POST /{threads-user-id}/threads_publishendpoint.
Limitations
- Text posts are limited to 500 characters.
- Emojis are counted as the number of UTF-8 bytes.
Step 1: Create a Threads media container
Use the POST /{threads-user-id}/threads endpoint to create a Threads media container.
Parameters
| Name | Description |
|---|---|
is_carousel_item<br>Boolean | Required.<br>Indicates that images and/or videos will appear in a carousel.<br>Values:true, false ( default for single thread posts) |
media_type<br>string | Required.<br>Indicates the current media type.<br>Values:TEXT, IMAGE, VIDEO<br>Note:CAROUSEL is not available for single thread posts. |
image_url<br>URL | Optional. Required for media_type=IMAGE.<br>The URL path to the image.<br>Note: We will cURL your image using the URL provided so it must be on a public server. |
video_url<br>URL | Optional. Required for media_type=VIDEO.<br>The URL path to the video.<br>Note: We will cURL your video using the URL provided so it must be on a public server. |
text<br>string | Optional. Required for media_type=TEXT.<br>The text associated with the post. If any URLs are included, the first URL in the text field will be used as the link preview for the post.<br>Note: For the post character limit, emojis are counted as the number of UTF-8 bytes. |
Refer to the POST /{threads-user-id}/threads endpoint reference for additional supported parameters.
Example Request
html
curl -i -X POST \
-d "media_type=IMAGE" \
-d "image_url=<IMAGE_URL>" \
-d "text=<TEXT>" \
-d "access_token=<ACCESS_TOKEN>" \
"https://graph.threads.net/v1.0/<THREADS_USER_ID>/threads"Example Response
json
{
"id": "<THREADS_MEDIA_CONTAINER_ID>"
}Step 2: Publish the Threads media container
Use the POST /{threads-user-id}/threads_publish endpoint to publish the media container ID returned in the previous step.
It is recommended to wait on average 30 seconds before publishing a Threads media container to give our server enough time to fully process the upload. See the media container status endpoint for more details.
Parameters
| Name | Description |
|---|---|
creation_id<br>int | Required.<br>The Threads media container ID. |
Example Request
html
curl -i -X POST \
-d "creation_id=<MEDIA_CONTAINER_ID>" \
-d "access_token=<ACCESS_TOKEN>" \
"https://graph.threads.net/v1.0/<THREADS_USER_ID>/threads_publish"Example Response
json
{
"id": "<THREADS_MEDIA_ID>"
}Carousel Posts
You may publish up to 20 images, videos, or a mix of the two in a carousel post. Publishing carousels is a three-step process:
- Create the individual media containers for each image and video that should appear in the carousel using the
POST /{threads-user-id}/threadsendpoint. - Create a single carousel container to contain the media containers using the
POST /{threads-user-id}/threadsendpoint. - Publish the carousel container using the
POST /{threads-user-id}/threads_publishendpoint.
Note: Carousel posts count as a single post against a profile's rate limit.
Limitations
- Carousels are limited to 20 images, videos, or a mix of the two.
- Carousels require a minimum of two children.
Step 1: Create an media container
Use the POST /{threads-user-id}/threads endpoint to create a media container for each of the images and/or videos that will appear in the carousel.
Parameters
| Name | Description |
|---|---|
is_carousel_item<br>Boolean | Required.<br>Indicates that images and/or videos will appear in a carousel when set to true.<br>Values:true, false |
media_type<br>string | Required.<br>Indicates the current media type.<br>Values:IMAGE, VIDEO<br>Note:CAROUSEL is not available for single thread posts. |
image_url<br>URL | Optional. Required for media_type=IMAGE.<br>The URL path to the image.<br>Note: We will cURL your image using the URL provided so it must be on a public server. |
video_url<br>URL | Optional. Required for media_type=VIDEO.<br>The URL path to the video.<br>Note: We will cURL your video using the URL provided so it must be on a public server. |
text<br>string | Optional.<br>The text associated with the post. If any URLs are included, the first URL in the text field will be used as the link preview for the post.<br>Note: For the post character limit, emojis are counted as the number of UTF-8 bytes. |
Refer to the POST /{threads-user-id}/threads endpoint reference for additional supported parameters.
Example Request
html
curl -i -X POST \
-d "image_url=<IMAGE_URL>" \
-d "is_carousel_item=true" \
-d "access_token=<ACCESS_TOKEN>" \
"https://graph.threads.net/v1.0/<THREADS_USER_ID>/threads"Example Response
json
{
"id": "<THREADS_MEDIA_CONTAINER_ID>"
}If the operation is successful, the API will return an media container ID, which can be used when creating the carousel container.
Repeat this process for each image and/or video that will appear in the carousel.
Step 2: Create a carousel container
Use the POST /{threads-user-id}/threads endpoint to create a carousel container.
Parameters
| Name | Description |
|---|---|
media_type<br>string | Required.<br>Indicates the current media type.<br>Value:CAROUSEL |
children<br>list<int> | Required.<br>A comma-separated list of the media container IDs of the images and/or videos that should appear in the published carousel.<br>Note: Carousels must have at least 2 and no more than 20 total images, videos, or a mix of the two. |
text<br>string | Optional.<br>The text associated with the post. |
Refer to the POST /{threads-user-id}/threads endpoint reference for additional supported parameters.
Example Request
html
curl -i -X POST \
-d "media_type=CAROUSEL" \
-d "children=<MEDIA_ID_1>,<MEDIA_ID_2>,<MEDIA_ID_3>,..." \
-d "access_token=<ACCESS_TOKEN>" \
"https://graph.threads.net/v1.0/<THREADS_USER_ID>/threads"Example Response
json
{
"id": "<THREADS_CAROUSEL_CONTAINER_ID>"
}Step 3: Publish the carousel container
Use the POST /{threads-user-id}/threads_publish endpoint to publish a carousel post.
Note: Profiles are limited to 250 published posts within a 24-hour period. Publishing a carousel counts as a single post.
Parameters
| Name | Description |
|---|---|
creation_id<br>int | Required.<br>The Threads carousel container ID. |
Example Request
html
curl -i -X POST \
-d "creation_id=<MEDIA_CONTAINER_ID>" \
-d "access_token=<ACCESS_TOKEN>" \
"https://graph.threads.net/v1.0/<THREADS_USER_ID>/threads_publish"Example Response
json
{
"id": "<THREADS_MEDIA_ID>"
}If the operation is successful, the API will return the carousel album's Threads media ID.
Topic Tags, Links, and GIFs
Topics and links appear in posts in such a way as to encourage engagement.
Topic Tags
Topics make posts more social by allowing central topics of discussion. You can include a topic in a post either by using the topic_tag parameter or by including a tag within the text of a post.
Using the topic_tag parameter
Note: Topic tags must be at least 1 character and no more than 50 characters long. The following characters are not allowed:
- Periods (.)
- Ampersands (&)
Example request
html
curl -i -X POST \
-d "media_type=TEXT" \
-d "text=<Text>" \
-d "access_token=<ACCESS_TOKEN>" \
-d "topic_tag=<TAG>" \
"https://graph.threads.net/v1.0/<THREADS_USER_ID>/threads"Using an in-text topic tag
This method is not preferred but is kept for backwards compatability.
A topic can also be attached to a post by including it in-line within the text of the post. Only one topic tag is allowed per post, so the first valid tag included in a post of any type (text-only, image, video, carousel) via the API is treated as the tag for that post.
Information to keep in mind when adding a topic to a post using an in-text tag:
Valid tags start with a hash sign (#).
The text is also configured in the app without the hash sign.
Topic must be at least 1 character and no more than 50 characters long.
Whole numbers that are preceded by a hash sign (i.e., #1) will not be converted into a tag. This is because it is assumed that # is signifying a number sign in this scenario.
The following characters are not allowed when using in-text tags with the Threads API, so any in-text tag that starts with a hash sign will end just before these characters:
- Spaces, Tabs, New Line Characters
- Periods (.)
- Ampersands (&)
- At Signs (@)
- Exclamation Marks (!)
- Question Marks (?)
- Commas (,)
- Semi-Colons (😉
- Colons (😃
Links
To attach a link to your post, use the link_attachment parameter when creating a media container. If no link_attachment parameter is provided, then the first link made in a text-only post via the API is configured as the link attachment, which displays as a preview card, to make it easier to engage with and click on.
Limitations
- This feature is only available for text-only posts. It will not work with image, video, or carousel posts.
- The number of links is restricted to 5 or less.
Starting December 22, 2025, Threads posts containing more than 5 links will fail to post during the media creation step (POST /{threads-user-id}/threads) with the error code: THREADS_API__LINK_LIMIT_EXCEEDED.
How links are counted:
- All unique URLs found in the text field are counted as links.
- If the
link_attachmentfield contains a URL that is different from all URLs in the text field, it is counted as an additional link. - If the
link_attachmentURL is the same as any URL in the text field, it is only counted once, rather than twice.
Examples:
- If the
textfield contains only www.facebook.com, and thelink_attachmentis also www.facebook.com, this counts as 1 link. - If the
textfield contains www.instagram.com and www.threads.com, and thelink_attachmentis www.facebook.com, this counts as 3 links. - If the
textfield contains www.example.com, www.example.com, and www.test.com, and thelink_attachmentis www.test.com, this counts as 2 links (www.example.com and www.test.com are each counted once).
If you receive this error, reduce the number of unique links in your post to 5 or less.
Publishing
Links can be attached when making an API call to the POST /{threads-user-id}/threads endpoint to create a media container.
| Name | Description |
|---|---|
link_attachment<br>URL | Optional.<br>The URL that should be attached to a Threads post and displayed as a link preview. This must be a valid, publicly accessible URL.<br>Note: Can only be used for media_type=TEXT posts. |
Example Request
html
curl -i -X POST \
-d "media_type=TEXT" \
-d "text=<TEXT>" \
-d "access_token=<ACCESS_TOKEN>" \
-d "link_attachment=<URL> \
"https://graph.threads.net/v1.0/<THREADS_USER_ID>/threads"Example Response
json
{
"id": "<THREADS_MEDIA_CONTAINER_ID>"
}The request above creates a Threads media container that, once published, will attach a link preview to your media.
Media Retrieval
The value for the link_attachment URL can be retrieved by making a request to the GET /threads or GET /{threads_media_id} endpoint to retrieve media object(s).
| Name | Description |
|---|---|
link_attachment_url<br>URL | The URL attached to a Threads post. |
Example Request
html
curl -s -X GET \
"https://graph.threads.net/v1.0/<THREADS_MEDIA_ID>?fields=id,link_attachment_url&access_token=<ACCESS_TOKEN>"Example Response
json
{
"id": "<THREADS_MEDIA_ID>",
"link_attachment_url": "<LINK_ATTACHMENT_URL>",
}GIFs
GIFs make posts more engaging by allowing users to express reactions, emotions, or ideas visually.
Limitations
- This feature is only available for text-only posts. It will not work on image, video, or carousel posts.
- GIPHY is currently the only available GIF provider.
Publishing
GIFS can be attached when making an API call to the POST /{threads-user-id}/threads endpoint to create a media container.
| Name | Description |
|---|---|
gif_attachment<br>object | Optional.<br>The ID and GIF provider for the GIF to attach to the post.<br>Fields:gif_id, provider |
Example request
html
curl -i -X POST \
-d "media_type=TEXT" \
-d "text=<Text> \
-d "access_token=<ACCESS_TOKEN>" \
-d "gif_attachment={"gif_id":"<GIF_ID>","provider":"GIPHY"}" \
"https://graph.threads.net/v1.0/<THREADS_USER_ID>/threads"Note: The value of the id field you receive from the GIF provider’s API response should be used as the <GIF_ID> in the API call.
Example response
json
{
"id": "<THREADS_MEDIA_ID>"
}The request above creates a Threads media container that, once published, will attach a GIF to your media.
Media Specifications
Image Specifications
- Format: JPEG and PNG image types are the officially supported formats for image posts.
- File Size: 8 MB maximum.
- Aspect Ratio Limit: 10:1
- Minimum Width: 320 (will be scaled up to the minimum if necessary)
- Maximum Width: 1440 (will be scaled down to the maximum if necessary)
- Height: Varies (depending on width and aspect ratio)
- Color Space: sRGB. Images using other color spaces will have their color spaces converted to sRGB.
Video Specifications
- Container: MOV or MP4 (MPEG-4 Part 14), no edit lists, moov atom at the front of the file.
- Audio Codec: AAC, 48khz sample rate maximum, 1 or 2 channels (mono or stereo).
- Video Codec: HEVC or H264, progressive scan, closed GOP, 4:2:0 chroma subsampling.
- Frame Rate: 23-60 FPS
- Picture Size:
- Maximum Columns (horizontal pixels): 1920
- Required aspect ratio is between 0.01:1 and 10:1 but we recommend 9:16 to avoid cropping or blank space.
- Video Bitrate: VBR, 100 Mbps maximum.
- Audio Bitrate: 128 kbps.
- Duration: 300 seconds (5 minutes) maximum, minimum longer than 0 seconds.
- File Size: 1 GB maximum.
Learn More
- Reposts
- Quote Posts
- Polls
- Spoilers
- Text Attachments