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Version 18.0 ​

Updated:Jan 14, 2025

Marketing API ​

Released September 12, 2023Available until August 13, 2024Blog Post

Catalog API ​

Credit Cards ​

Applies to v18.0+.

The {ad-account-id}/credit_cards endpoint is no longer supported.

Reach and Frequency ​

Reach and Frequency Campaigns ​

Applies to v18.0+.

Objective

Target frequency can now be used for REACH and VIDEO_VIEWS objectives in reach and frequency campaigns. The objective parameter will no longer accept TRAFFIC unless the rf_prediction_id_to_share parameter is set to a valid prediction ID.

Optimizations

Reach and frequency campaigns can now use the REACH optimization. The optimization_goal parameter will no longer accept POST_ENGAGEMENT or LINK_CLICKS unless the rf_prediction_id_to_share parameter is set to a valid prediction ID. The frequency_cap parameter will no longer accept any value greater than 0 if the optimization_goal parameter is set to AD_RECALL_LIFT. AD_RECALL_LIFT predictions will be generated without applying any frequency cap.

The following endpoints are affected:

POST /act_{ad-account-id}/reachfrequencypredictions

Targeting ​

Location Targeting ​

Applies to v18.0+. Will apply to all versions December 11, 2023.

When no location_types is sent in the API call, it will default to ['home', 'recent'].

The following endpoints are affected:

GET /act_{ad-account-id}/reachestimateGET /act_{ad-account-id}/delivery_estimatePOST /act_{ad-account-id}/adsetsPOST /{adset-id}

Location Targeting Deprecation ​

Applies to v18.0+.

All options other than ['home','recent'] will be deprecated for location_types. Trying to use any options other than ['home', 'recent'] will result in an error.

The following endpoints are affected:

GET /act_{ad-account-id}/reachestimateGET /act_{ad-account-id}/delivery_estimatePOST /act_{ad-account-id}/saved_audiencesPOST /act_{ad-account-id}/adsetsPOST /{adset-id}POST /{saved-audience-id}

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Marketing API

Catalog API

Credit Cards

Reach and Frequency

Reach and Frequency Campaigns

Targeting

Location Targeting

Location Targeting Deprecation